How To Organise A Charity Cycling Event

Looking for a new challenge whilst also raising money for a new cause? Maybe a charity cycle is the one for you! Seasoned cyclists often find some of these gruelling to be a physically demanding feat, but don’t let that put you off. It doesn’t matter if you’re just starting out with your cycling, as long as you have the motivation and drive to train, you should be able to do it no problem!

Pick A Date and Route 

If you have an idea of who you may be doing this with then it’s crucial to ensure you’re all free for a few days and are all willing to commit to regular training. If you’re part of a cycling club, make sure your date doesn’t clash with any other events. Holding a meeting and getting potential people who wish to take part together is a good idea, so you can bounce ideas off of each other and discuss the logistics of the ride. 

You can organise your own route such as cycling from coast to coast or if you really want a challenge John O’Groats to Land's End. Some people like to make a full trip out of this and even opt for exhilarating routes that take you abroad e.g. London to Paris. 

Get Some Help Planning

Recruiting relevant people can take the pressure off and give you some needed helping hands. If you’re part of a cycling club, this can be handy in regards to picking people, as you will know them prior to the event, so already know their strengths and weaknesses. In the early planning stages, it’s best to have minimal and essential people only, as you don’t want too many personalities, as this may cause conflict! 

Establish The Price

Finding a happy medium is essential when it comes to charity cycles. People will be willing to pay a decent amount, because it’s going to a good cause, but you don’t want the price to be too high, as people may not want to pay it or may not want to take part again. 

Advertise 

One of the fastest, most efficient and cost effective methods to get your event out to as many people as possible is through social media. This gives people the power to share far and wide, which may attract those who live further away. Of course there are plenty of other ways to market your ride too e.g. flyers, posters and radio. Local newspapers and other media platforms will often allow you to advertise for a cheaper rate or even for free, seen as though it’s for charity. 

Sponsors and Vendors

Depending on the scale of your ride you may need to find sponsors and vendors. The more sponsors you get, the larger and more support you’ll have. Vendors may also be willing to donate food, refreshments and entertainment, so it’s definitely something to look into. 

Getting The Right Kit

Getting the right kit is essential for training and the event. Why not showcase your charity on your jersey to raise more awareness to your cause and your event? We can help you design and create your perfect cycling kit, including jerseys, cycling shorts, bib shorts, arm warmers, windbreakers - you name it! Whatever pattern, design and lettering can be added and we'd more more than happy to help!

The Event

The big day has finally arrived! Make sure everything is ready in advance, so there’s less room for hiccups on the day. Try and have as many volunteers as possible around, so they can assist attendees and make sure it’s a positive and great day for all!